Various Phase Involved in Mobile App Development

Mobile App Development

Developing an app might sound pretty straight forward, but might not be that easy at the end of the day. Simply, you have a clear case for the development of an app, it doesn’t warranties that you should go ahead and develop the app. The app as a business idea might be a lucrative option since millions of apps are listed, both in the Google Play Store and Apple App Store. The best part is, these apps are generating revenues for the developers.

Since the app is software that is run on the mobile, one should adopt the conventional framework provided by the software development life cycle (SDLC). This will ensure that you develop an app with a systematic approach, right from the inception of the idea to app testing. Mobile App Development is not a difficult task but adopting a systematic approach based on SDLC, can ensure the successful development of an app for a mobile app development company.

So, how do we develop an app with a systematic approach?

This can be done by involving the phases that are required for Mobile App Development.

Research the proposal

It is understood that that app is an idea or to be precise a business idea. But we don’t know this idea is going to click or not amongst the potential customers. Hence, initial research needs to be done. This research should emphasize what should be the basis of the development of the proposed app. It should highlight who will be users of this app, and how the app should behave. As a mobile app developer, one needs to understand the user requirements even before writing the first line of code. The initial research should highlight the behavioral patterns of the users, mobile platforms for app development, competitor analysis, estimated cost and estimated time.  At this point, one should be clear if he is opting for iPhone app development or Android App Development, based on the required platform. This phase should equip a Mobile App Developer with everything that is required for the beta release.

Wireframe the app using the mockup tools

Once the research has been done, it is time to visualize the app or conceptualize the app, with the available data from the research. This will help to visualize the functionalities which the app should have, and the functionalities that can be added in the future. For example, if the app can be converted into a web app in the future through web application development. Wireframing will help to refine the raw idea and make it more meaningful for app development. It will help to identify the different components of the app and their functionalities. It is just like putting a sketch of the proposed Mobile App Development on to a storyboard, by the mobile app developer. Wireframing of the app could be easily done with the help of the mockup tools available in the market. This includes tools like InVision, UXPin, Prott, etc.

Feasibility assessment

By this time as a developer, you are clear about the visual concept of the app. Hence, this is the phase where it needs to be checked technical how much feasible the app is? One can do this by sourcing public APIs. Some of the key decisions that need to be taken include which devices the app will support and on what platforms the app will be available? This will help to understand, how the app is going to be deployed technically.

Development of the prototype

In this phase develop the prototype of the app, based on the app development idea conceptualized as well as visualized so far. The prototype should be based on the rough wireframes, and it should help to understand whether the developer of the app is going in the right direction or not. Ensure that as a developer you get feedback from all the involved stakeholders, and implement the feedback in the final version.

Design & Develop

Now it is time to design the app, and UX designer from the team should take over to do the needful. The UX design will singlehandedly determine the look of the app, and how the user feels about the app. Once the UX is designed, connect the interface to the backend components to make it completely functional. The complete development of the app should be completed in this phase.

Testing

Once the app is developed, it is time to look out for the bugs and get into a bug-fixing exercise. This will be accomplished through testing.

Deployment

Once the app is ready, you need to formally submit to the app store for approval and final publishing. Once the app is published, your users can download and start using it.

Conclusion:

An app is simply not a utility for the users. It is more than an idea for a business; it is a developer’s dream. This dream could be achieved at ease with a development approach that has got the phases discussed in this article. This not only helps to develop a robust app as per the user requirements but also helps to keep complete control over the development cost and development timeline. This simply means, your app can be launched at a shorter development cycle with a controlled budget.

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How Augmented Reality Assists your Mobile App to be Ahead of the Curve?

Augmented Reality

Today Augmented Reality (AR) has become increasingly commonplace as more companies are leveraging this technology. Augmented Reality and Virtual Reality are cousins, where AR combines digital factors with real-life and VR build an entirely digital world. The market has beheld a growth in the application of AR for mobile apps ever since the use of Augmented Reality on Pokémon Go and Snapchat app pushed AR into the public’s notice. AR succeeded to grow as the mainstream illustrating a powerful potential to benefit various industries verticals, while other influential technologies were hogging the limelight. As per the recent reports from Statista, the global A.R. market is supposed to grow from $3.5 billion in 2017 to $198+ billion U.S. dollars in 2025. Although AR is yet in the development stage, quick adoption and implementation of it can help your mobile application to stand ahead of the curve.

What is Augmented Reality?

It is the technology that extends the person’s perception of the real world by computer-generated perceptual information. This technology allows a view of the real environment with superimposed computer-generated audio, visuals, text or videos altering the perception of Reality.

Advantages of Augmented Reality

Augmented Reality is a unique and remarkable technology that in turn, comes with an array of advantages which can change mobile marketing in a big way.  Augmented Reality comes with various benefits for different industries as it has an opportunity for personalization.

  • Apps that employ Augmented Reality can generate twice the engagement from the users.
  • It boosts engagement as well as interactions, and also it offers a rich user experience.
  • Augmented Reality can help you in increasing the value of products along with the brands.
  • Around 50% of users stated they are more willing to buy from a brand that employs AR or AI.
  • AR manifests products in a personalized form.
  • From trying clothes or ordering furniture, it supports in visualizing the product in the real environment.
  • Stay ahead of the competition.
  • Being a brand, you can obtain detailed and accurate analytics that would enable you to know more about the audience interest area and action.

Fundamental measures to be considered for every AR application project:

Know your audience

The first thing you have to do is to consider the industry along with the audiences. While knowing your audience, you must know some of the crucial factors and have a check on the taste and preference of your audience with the change in location and age group or profession. For example, if in case your target audience is young users, then you need to concentrate more on visuals and content briefing and interactively present them.

What is your purpose?

You have to figure out the intentions of yours behind Augmented Reality app development or integrating the same into your mobile application development. For the better trail, you can let your target audience to experience your products or services across the virtual platform. Defining your purpose behind AR app development plays a vital role. You need to be very clear regarding your requirement for integrating before-mentioned technology at the summit of your list before application development.

Get perfect UI/UX

Communicate with the mobile app development company and discuss your intention and your research on the target audiences. A flawless discussion can help the mobile app developers to develop a perfect UI/UX model. Determine the suitable procedures and actions that a user will be focused to perform to use the mobile app. Building an MVP (Model View Controller) may aid in better app development.

Be awesome with ideas

Both AR and VR are relatively new technologies to integrate on mobile apps and have an extensive array of events to experiment. With this in mind, you can be more inventive and innovative to submerge more audiences. By engaging more and more audiences, you will increase the popularity of your Augmented Reality app slowly.

Go for real-time testing

Once you are done with application development and planning for launching your AR mobile application development, make testing your priority. You need to check the application from the perspective of the users. Even from navigation to simple interpretation of contents, request the team to review it thoroughly. Moreover, constant testing of the application will aid you in identifying the errors/bugs and fix the bugs all by making it more user-friendly.

Points to recall for sustainable growth with an Augmented Reality application:

Distinguish more beneficial ways

Monitor the problem zones and observe how you can make customer’s experiences more comfortable with your AR applications.

Keep it simple

Recreate actions and behaviors that users are routine to make your app appear intuitive.

Retarget users

Don’t lose users, instead of that attract them with notifications to come back.

Work on actions

Consider the benefit of in-app messages to inform users to do particular things while running Augmented Reality functions.

Update your app

Analyze data and view which features & functionalities are liked by the users and which they don’t, in order to improve your app.

Final Touch

Over the coming years, a fantastic array of devices will be out in the market. Augmented Reality is accelerating at a considerable speed and is one of the most promising technologies. If you are convinced with the potential of this unique technology and willing to begin using augmented reality technology for your business, contact an AR/VR application development company. Get in touch now to discuss your app development project and avail the most affordable and improved services.

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What Extended Reality is & what all We can be Done with It?

Extended Reality

Statistics demonstrate that the market share of augmented and virtual reality is suspected of surging by 2022 – it will scale eightfold as corresponded to 2018, amounting to $209 billion. At the same time, extended reality (XR), the new family member to virtual reality (VR), augmented reality (AR) and mixed reality (MR) is also gaining steam & driving various processes and events.

Let us figure out what exactly XR is, what its core abilities are, and what market value it has.

The Genesis of Extended Reality

XR encompasses virtual reality, augmented reality, and mixed reality, and the reason why XR has emerged is their (AR, VR & MR) proliferation and convergence. So in order to get a thorough understanding of this platform that fuses above-stated terms, we have to discuss them separately.

Virtual Reality

VR, also known as the computer-simulated reality, is a technology that lets humans immerse into a reality that is distinguished from the existing one or that replicates reality. Alternately, it forms a digital reality that supersedes a user’s real-world totally. Virtual Reality is authorized with specific headsets that present an environment by pragmatic pictures and sounds (audios), while a perfect VR environment comprises of all senses that include smell, taste, and touch. This approach furnishes individuals with a possibility to attain new experiences. VR technology is extensively used in the gaming & entertainment industries and various kind of training. VR may look very pragmatic or may resemble cartoon images, depending on the ultimate goal.

Augmented Reality

Augmented Reality is not an environment that is distinct from an existing one entirely, unlike Virtual Reality. AR technology augments the existing physical environment by particular features such as enriching it by adding graphics, video (visuals), sounds, and additional data. Users can’t interact with an artificial environment, and as it adds some attributes but doesn’t replace it absolutely, it can be said AR is on the top of our reality. In simple words, it places an overlay on our environment; moreover, the camera of smartphones and headsets help humans put an overlay on their existing environment. AR has got an extensive utilization in the gaming industry for intensifying the presentation of games. Pokémon Go is probably one of the most vivid examples of AR and implementation.

Mixed Reality

Mixed Reality, as the name suggests fuses components of real & virtual environments both. It generates a new environment where physical & artificial objects come together and interact, reaching each other on a real-time basis. Compliance is a vital characteristic of Mixed Reality; that is why it compiles the best attributes of real and artificial environments. MR makes the best use of augmented reality and virtual reality, all while allowing users to view the real world along with some virtual objects. These objects are attached to a specific real point, letting the users treat them as real objects.

The Essence of Extended Reality

Now that we have a clear concept of AR, VR, and MR- phenomena that emerges XR, we will see the definition of extended reality and the critical features of XR. 

What Does XR Mean?

VR, AR, and MR are the three pillars on which Extended Reality stands. XR combines the core features of all the three and everything within these interrelated phenomena. XR incorporates real and virtual environments and concerns technologically powered interactions between humans and machines, according to the definition of XR. Innovations that bring on changes formulate new XR experiences as XR depends on underlying technologies, i.e., AR, VR & MR.

Why various verticals and business operations are increasingly using XR? 

The main cause of its employment is that it helps eliminate distance barriers. 36% of CEOs contemplate it to be the principal factor in adopting XR as per Accenture’s survey. Extended Reality assists in addressing issues that are due to remoteness as a large number of operations become geographically disbursed. XR solutions such as 3D environments significantly heighten obtaining valuable insights.

The Advantages of XR Reality

Now the question is extended reality restricted to improving the user experience, or it is good for business? Companies employing ER do get valuable advantages, such as:

The provision of a fantastic experience

A dive into a completely different reality enables companies to present their users with the opportunity of visiting areas of interest or experiment something and that too without leaving the house.

Efficient data uptake

XR presents its users with a more realistic view of their subject matter, which lets them be trained extra efficiently.

Secure training

Those who demand to practice in high-risk circumstances, like military or chemists, can practice securely from traditional classrooms.

Seamless data access

XR eliminates distance barriers, making it easy for humans to access remote data smoothly.

The Disadvantages of XR Reality

XR does have drawbacks as well in spite of the fascinating opportunities. These are:

Endangered privacy

XR is prone to cyber-attacks and in particular data thefts when compared to other technologies. Since XR-based solutions have access to individual information of tons, it can result in severe damage.

Decreased social engagement

Extended reality presents various means of amusement that may engross human minds and endanger to eradicate the need for interaction. Though XR enables people to interact, it lets it in a diverse way that lacks contact and personal communication.

Physical harm

Long-term use of VR devices and AR glasses can lead to eye disorders, nausea, faintness, and headache.

Massive cost of implementation

The development & implementation of XR solutions and devices that support this technology are high-priced, due to which it may come at costly prices.

Final Thought

Extend your business opportunities with Extended Reality as it provides valuable advantages to a business. Thousands of companies around the globe have already got the best of it. At the same time, just like the other emerging technologies, the implementation of Extended Reality is also still a bit risky and demands significant investment. If you choose to implement XR in your business, you will win half of the battle while finding a reliable mobile application development company. A right service provider must have considerable expertise that allows users to evade errors and minimize risks.

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Ruby on Rails Framework – Usage, Advantages, and Drawbacks

Ruby on Rails

When developing a new application project, picking the appropriate technology stack is indispensable. You have numerous options like Python, Java, PHP, Ruby, and many more for back-end development. Still, in between these which one is the best for your mobile app development project? If you are well-versed with the pros and cons of the technologies, the task of picking between Ruby and other frameworks become more comfortable. In this article, we will start with what is Ruby used for and when it is best applied. Read onto the topic if you don’t know about Ruby on Rails development framework.

Before discussing what Ruby on Rails is used for, I will first address the history and the idea after the creation of Ruby, and what Ruby on Rails is. The purpose of ROR usually confuses, and here I will make it clear for you.

What is Ruby, and where is it used?

The principal distinction in Ruby and Ruby on Rails is hidden in their purpose. Ruby is the programming language developed in the 1990s whose main task is fast creation of new projects with high performance. Ruby is a general-purpose programming language like C++ and PHP which is suitable for a wide array of programming tasks. Since 2002, the language has had 1,082 releases and demonstrated excellent results in its repository. This language is being developed steadily and surrounded by a large community. The main advantages of Ruby programming language are widespread community support, user-friendliness, integrity, readability, compliance, and community gems- coding scripts that simplify the development process. Still, building applications practicing only Ruby is a tedious job.

Ruby on Rails- Overview

Behind Ruby’s popularity, Rails or Ruby on Rails is named as the chief cause. ROR founded in 2003 is again an open-source framework written in Ruby programming language. The creation of ROR was for programmer comfort and elegant code. While web application development, Ruby on Rails development company doesn’t have to rewrite every single code which decreases time consumed on primary tasks. ROR framework simplifies the process of web app development and mobile app development by taking repetitive tasks off the developers’ shoulders like the creation of forms, tables, and menus. Mobile app developers don’t have to create a new web app or mobile app from scratch as for everyday repetitive tasks they can utilize out-of-the-box solutions.

Why Ruby on Rails is so popular

Ruby on Rails is a trendy framework and has been amongst the top five most popular frameworks for back-end development. The number of websites developed with ROR accounts for more than 350000 globally, and these figures are increasing at a constant pace.

Ruby on Rails: Popularity across Industries

When you are selecting the right back-end framework, open-source status is the first thing to take into consideration. Ruby on Rails is open-source which means it is free and can be accessed by anyone without paying any additional charges. Ruby on Rails developers can download the source code for further practice in the applications they are working on. Since it is open-source, you can also subscribe to the development and success of the framework. If you think that some of the features can make it more useful, you can suggest your contribution to consent. Ruby on Rails has a massive community of talented and highly-experienced developers which produces plenty of free add-ons that can be integrated into applications. The free add-ons are beneficial for startups that aspire to launch a feature-rich app in the most compact time.

In the past few years, we have witnessed success stories of startups that launched their web project on Ruby on Rails. Since it has a vast community, the support you get is rapid as a result of which you can develop solutions more quickly.

Ruby on Rails- Advantages and Drawbacks

Like other technologies, Ruby on Rails also has its strengths and weaknesses, and without knowing this, you can’t make the right decision. When talking about Ruby on Rails development, it is often a difference-maker when weighing the pros and cons. You will find the advantages and drawbacks of this extensive framework below.

Advantages of Ruby on Rails framework

No developer can ignore the winning augments that this back-end framework exhibits. As soon as all of them are integrated, they cut down the development time, making the process more effective. Some of the benefits that Ruby on Rails exhibits are:

Extensive ecosystem

When compared to other frameworks, the ecosystem of Ruby on Rails makes it superior. Ruby gems, a Ruby community’s gem hosting service, grants entree to various gems, which can use the pattern of add-ons, libraries, or software snippets. These gems are ready-made solutions for various difficulties that streamline the development procedure.

Ruby on Rails MVC

MVC stands for Model-View-Controller, which is an integral component of the Ruby on Rails framework. This approach distributes the app task in three subsystems, all of which is accountable for a set of actions:

  • Models manage data and market logic
  • Controllers handle the user interface and application
  • Views control graphical user interface objects and performance

Ruby on Rails MVC supports parallel development and lets app developers’ speed up the development process three times faster.

Consistency and clean code

Ruby on Rails developers can employ ready-to-use components of code which interprets the implementation of several features; as a result, the app code is clean and has high readability. As you have limited code to read and sort, all scheduled updates are quick and seamless, making ROR development time and cost-efficient.

DRY

Ruby on Rails is built on DRY where if there is a repetitive task, in Ruby on Rails development, you need not write the same code again and again. The framework recognizes monotonous functions in a way that back-end developers can reuse those codes an unlimited number of times.

High scalability

Scalability is another benefit to consider, which means an app developed on RoR can be scaled to process thousands of requests per second sent by various users. Shopify e-commerce platform is the best example of ROR performance, which handles up to 80k in a second.

Security/ Time and cost-efficiency

Ruby on Rails takes no risks with security concerns and has some security-centric features built-in that make apps guarded against SQL-injections and XSS attacks. Along with this, you will find plenty of gems that address security threats. All of the features discussed earlier consolidate to make Ruby on Rails time and cost-efficient.

RAD

RAD stands for Rapid application development, which is another sphere Ruby on Rails is used for and streamlines the process of transformation accommodation.

Self-documentation

Ruby code is highly readable and self-documenting, making the development process faster as no need to write separate documentation.

Test environment

Ruby on Rails has default environments, i.e., production, development, and testing. The development cycle is optimized, and you can test the product at every stage, resulting in fewer bugs and errors that you must be aware of and debug.

Convention over configuration

Convention over configuration is the critical principle of Ruby on Rails development which lessens the time programmers spend on configuring files. This framework has a set of rules, making it simpler for aspiring Ruby on Rails developers to commence using the framework. Using conventions, the codes become readable and brief, allowing smooth navigation in Ruby on Rails web application.

Drawbacks of Ruby on Rails framework

Despite having lots of benefits, it also comes with a few drawbacks which are equally important when picking the right framework for your project.

Documentation

Documentation is challenging to seek out with Ruby on Rails framework. This problem is ever-present as only a few developers manage to document everything.

Runtime speed

Instead of being fast, Ruby and Rails is not quick as the other majority object-oriented languages. When comparing the runtime speed of ROR with Node.JS and GoLang, Ruby on Rails lags, so runtime speed is the main argument against ROR. But when comparing with Java framework Spring, ROR is in the win-win situation.

Boot speed

Boot speed is one of the frustrating aspects of Ruby on Rails. It may demand a notable amount of time to originate the framework, depending on the number of files and gems utilized. A rails app preloader, spring solved this obstacle still there are some efforts to be made to resolve the problem entirely.

Website hosting

Not all website hosts support Ruby on Rails as this framework needs more resources than PHP. Low-end hosting providers can’t afford the elemental processing powers. Still, you will find a number of website hosting providers that support ROR apps.

Last Words

You must have gone through many companies that utilize Ruby on Rails in web application development, rendering support, and shaping the way the framework is being developed. This technology does not serve any specific niche or restricted to some industries, but used to build various types of projects & serve many industries. It offers a wide range of gems that streamline the development process. Ruby on Rails is evolving at a rapid pace, and the most awaited release Ruby version 3.0 is planned for the end of 2019 or commencement of 2020. With this release, we can expect to see Ruby on Rails becoming three times faster in the future as compared with the current version.

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Waterfall Vs Agile- Choose the Right Development Methodology

Right Development Methodology

As a business, if you are about to get an application developed with a vision that it would enhance your operations, managing productivity, and your workflows. The very first thing you will encounter will be to plan out your approach for development. It needs a lot of discussions, often a heated debate that you should follow Waterfall or Agile. If you have no idea where to begin, It is best for you to think about the project as a whole and then choose the right development methodology.

What is the Waterfall methodology?

Waterfall Model methodology is also termed as Liner Sequential Life Cycle Model which is followed in sequential order. In this model, the development team only proceeds to the succeeding phase of development or testing after the previous one is completed successfully.

What is an agile methodology?

The agile development methodology is the practice that helps constant iteration of development and testing in the development process. Under this model, development and testing activities are simultaneous; also, the process lets better communication among clients, mobile app developers, managers, and the testers.

Moving onto which is better for mobile application development; let us find out their advantages and limitations to recognize readily, which development methodology is better.

Advantages of the Waterfall Model:

  • It is the most accessible model to manage because of its nature. Each phase has specific deliverables and review process
  • Works adequately for small projects where demands are merely understandable
  • Faster delivery
  • Process and results are well documented
  • Adaptable method for shifting teams
  • Beneficial in managing dependencies

Advantages of the Agile Model:

  • It is a client-focused process, ensuring the client is involved throughout every stage
  • Likely to provide a better result from the development projects
  • Agile software development method assures the quality of the development is controlled
  • The entire process is based on incremental progress
  • Reduced risk in the development process

Limitations of the Waterfall Model:

  • Not an ideal model for big projects
  • It is a less effective method if your requirements are not predefined at the beginning
  • Very complicated to makes changes in the previous phases
  • Testing process starts once development is over
  • Higher possibilities of bugs to be discovered later in development where they are costly to fix

Limitations of the Agile Model

  • Not a beneficial method for small development projects
  • A requirement of experts to make all essential decisions in the meeting
  • Cost of implementation is more compared to other development methodologies.
  • The project can evenly go mistaken if the project manager is not able to get what outcomes the client wants

Making a Choice Between Agile and Waterfall:

We consider the below-written factors when considering which development methodology to use:

Agile Methodology Waterfall Methodology
It divides the project development lifecycle into sprints. The development process is divided into distinct phases.
An Agile methodology is an incremental approach. Waterfall methodology is a sequential design process.

Agile methodology is known for its flexibility.		The waterfall is a structured app development methodology; that is why it can be quite rigid most of the times.
Agile can be regarded as a combination of different projects.  Application development will be accomplished as one single project.
Agile is a flexible method that allows modifications in the development requirements, even if the initial planning has been completed.   There is no room for modifications in the requirements once the project development commences.
It follows an iterative development approach because all development phases may appear more than once. All the project development phases like designing, development, testing, etc. are performed earlier in the Waterfall model.
The test plan is examined after each sprint. The test plan is considered rarely during the test phase.
Ideal for projects in which the requirements are expected to change and evolve.    The method is ideal for projects having definite needs, and changes are not at all expected.
In Agile methodology, testing is performed simultaneously with app development.   In this methodology, the Testing phase comes next to the Build phase.
It works exceptionally well with Time & Materials or non-fixed funding and may increase stress in fixed-price scenarios.    Reduces risk in the fixed-price contracts by accepting risk agreement at the commencement of the process.
A dedicated team with a high degree of coordination and synchronization. Team coordination/synchronization is minimal.
Test team can take a role in the requirements to change without hassle. It is challenging for the test team to initiate any variation in conditions.
The project details can be modified anytime during the SDLC process.   No scope for the change in the needs of the project details.
The Agile Team members are interchangeable; as a result, they work quicker. There emerges no need for project managers as the entire team manages the projects. In the waterfall method, the process is straightforward; therefore, project manager plays a fundamental role during every stage of SDLC.

Final Thoughts:

Well, agile and waterfall are different application development methodologies and are useful in their particular way. However, there are significant differences highlighted above that define which is best for application development. Most of the digital projects and entrepreneurs opt agile methodology; on the other hand, if you are scaling up and have stable project requirements & management, you may consider the waterfall approach. Regardless of the approach you take, it is imperative to be flexible and ready to adapt on the go as neither methodology guarantees project success. Right methodology matters in delivering the sustainable product that meets your customers’ expectations.

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How the VR Apps are Navigating Mobile App Development Market?

VR Apps

The advent of virtual reality and augmented reality in the field of mobile app development has upraised the expectations of the app users. The increase in the demand for superior user experience has led to a rise in the need for VR app development.

App users are now aware of technologies and look for groundbreaking applications for their use. Consequently, the entrepreneurs have shifted from traditional mobile apps to apps that offer technical user experience to the end-users. The majority of industrial companies that deal with manufacturing of units, retail, and fashion technology have applications based on virtual reality.

The apps offer more affluent experience by rendering virtual perceptions of products and goods they provide. This virtual availability of products online helps the user to shop efficiently, more often, and feel satisfied. The trend is gaining popularity and becoming a part of mobile application development services universally. Companies have realized the profits and now look forward to integrating VR into their business apps.

VR has brought a revolution in the field of mobile application development: how?

Equal use of VR apps by all types of users

Various brands and companies have shifted to this realm of mobile app development to gain profit from the un-prejudiced use of VR apps. The launch of VR apps has bridged the gap between the users. Thus, these apps are equally accessed by a large number of users in the market. The use of these apps has led to an improvement in the manner various businesses were handled. For instance, it is convenient to have a teleconference now over the phone between two colleagues who are sitting in two different parts of the world. This has saved the travel time and money that would cost to travel and meet the other colleague in person.

Immersive experience

Mobile apps based on VR technology offer great UX to the customers by providing 3D view of the product. The users remain engaged in activities like gaming, staying connected to a friend; colleague via the services offered by the VR equipped apps. The attractions offered by the apps to the customers have managed to give a competitive edge over the apps that do not use this technology. High revenue generation and increased sales are the benefits of integrating VR technology in the business app. The apps have managed to deliver the user a better experience; further, this has improved the businesses in a way that no one would want a non-VR app for their business in the coming time.

Marketing and brand awareness

Virtual reality enabled app in itself has been successful in gaining much appreciation in the market, along with brand awareness and loyalty of the customer. The companies have been found hosting VR events through web and mobile applications quite useful. Such an event encourages the clients to interact and engage themselves with the brand. For instance, the launch of a new mobile phone via a mobile company can be witnessed by people and the impressed customers may buy it as well.

Enhanced efficacy and productivity

The VR apps are meant to have an uninterrupted and smooth functioning of the application to deliver flawless user experience and user interface. Today’s digital market is un-explicable without VR technology. The presence of features like virtual reality in the app itself improves the efficiency and productivity of the app. It is vital to integrate virtual reality into the business to meet business needs.

Conclusion

The growth in the use of VR technology by the mobile app development company certainly describes the digital market and evolving technological trends. The majority of brands has realized the potential and is moving towards the integration of technology into the business. Our VR mobile application development company is developing groundbreaking apps for leading brands. Contact us to own your business app based on VR now.

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