Mobile marketing is fast getting into popularity in the world of business. From small to big firms, all look highly keen on integrating this form of marketing with the mainstream one. Mobile apps are the key tool for today marketers, with increasing number of Smartphone users and the average time spent on phones doing different activities such as browsing the internet, social media activities, watching videos and listening to music. The advent of Smartphones and in particular mobile apps has changed marketing landscape in today’s business world. Mobile application development services are greatly wanted in the corporate world to augment the growth of a business.