App Promotion is as crucial as app development. It is no point developing a superior application if you cannot target it to the correct users and retain them. Since the iOS application market is the largest, it is imperative your app doesn’t get lost in the sea. This article talks about the various ways you can deploy to promote your iPhone application and make it reach the desired target audience. Keep reading to figure out iPhone app promotion hacks.
1) Reviews:
Submitting your app for reviews at review sites will help your app get a good eye. One must send their app for review to various websites like 148Apps.com, AppAdvice.com etc, to make sure your app has ample quality reviews. If these sites consider your app worthy, you can also be featured by them and acquire relative publicity.
2) Social Media:
Today, the easiest way of app promotion is advertising on social media. By taking to sites like Google plus, Facebook, Twitter, one can promote throughout the world. Aggressive social media promotion can lead to large successful campaigns as well.
3) Pitch your App to Influencers:
Believe it or not, influencers are key promoters today. They have an organic connect with the users and can be great promoters if they too connect with the app.
4) Create a Landing Webpage:
Create a well defined and optimized website page for your app. This page must contain all relevant keywords which help your app be discovered in searches. It can contain a video description, pictures, and screens of your app.
5) Create Paid and Free Versions:
If your app is paid, make sure to devise some free versions. This enables a fresh user to explore the app features and then go on to purchase it. Also, a free version of the app can help you get raw, first-hand reviews.
6) Create an App Forum:
An app forum gives your users a chance to interact and give useful reviews about the application. It also helps in support and development of the application.
7) Search Marketing:
It is wise to invest in advertising platforms like Google AdWords, Yahoo Search Marketing and Bing search marketing. They offer keyword related marketing which can be leveraged to promote your app.
8) Create and Share Interesting Infographics:
Invest time and ides in creating engaging content like infographics. These catch attention easily and help you promote your app to a much larger platform. A check on these and you can definitely overcome your app promotion woes! Try them out.
If you need more ideas about promoting your iPhone app, Contact us with your queries and we’ll love to sort them out.
